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Principal / Hoyne
Andrew is the Principal of brand agency Hoyne. They’re a firm of 75 people, and they’ve been in business for 28 years. As a leader in brand creation, Andrew has has worked on internationally renowned brands from Starbucks to Nike, created the drum logo for Triple J, designed stamps for Australia Post, created a leading beer brand in Pure Blonde, rejuvenated heartland food and beverage brands from Vegemite to Peter Lehmann Wines and rebranded Hudsons and Snooze.
In recent years Hoyne has evolved their service offer, working closely with developers, government and councils with a core focus on place and property. They help to create recognisable landmarks across Australia from precincts to cities. Andrew’s belief that we can do more to create meaningful places, led him to publish The Place Economy, a series of resource books that presents thought-leadership on best practice placemaking from around the world. The books show that investment in better places leads to greater profit for developers and investors, and results in economies that perform better and communities that are happier and healthier.
Last year Andrew spoke at over 30 local and international conferences and events and in March this year he presented at SXSW in Austin, Texas.
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