March / Design Matters / Exploring the Significance of Design

Demonstrating to clients and industries broadly that well-executed design plays a key role in the business' perception and success is a challenge designers and agencies constantly face. How then can we as designers correctly and effectively show the value of design? Thankfully someone has done the research.

Erica Ormsby has spent several months looking at and collecting the data to work out why design is so often undervalued and how we can educate the broader public to find significance in what we do. The research formed Erica's PhD and provided a fresh insight into how and why there is a lack of importance placed on design in Perth, or design in general, and what designers or studios can do to shift design to a more substantial position.

Along with a presentation of the findings, the night will also include a panel discussion and Q&A session with panel guests, Erica Ormsby, Kammi Rapsey (Media on Mars), and Jarrad Grigg (Juicebox).

With experts in their fields commenting on well-documented research and real-world experiences, this promises to be a truly revealing information session not to be missed.

Tuesday March 26


The Oxford Hotel,
368 Oxford St,
Leederville WA 6007 

Members: $25
Public: $35
Student: $25
Group (5+): $25 per person

Email for the group booking discount code.

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March 26

$35 - Ticket
$25 - Member
$25 - Student