December / How to Run a Damn Good Website Project: 2-Part Workshop Series — Melbourne

About This Workshop Series

Creating a good website is hard, there so much to get right and so much that could go wrong!

However, as a designer, marketer, project manager or business owner, knowing how to do it well can be an absolute game changer. Whether you’re making one for yourself, for your company or for a client, planning, designing and launching a new website can be a thoroughly interesting and highly rewarding experience. There is nothing more satisfying than having a website you made ‘go live’ and watching people from all over the world visit a tiny part of the internet that you created.

What’s even better is seeing the incredible impact a new website can have. From increasing sales or sign-ups to boosting performance or shifting perception - a damn good website can do it all and more. But the key to creating a damn good website, is running a damn good website project!

In this 2-part workshop series, you’ll be taken through an incredibly thorough and detailed run through covering all the essential ingredients of a successful website project - from the first step to the last drop.


This workshop is great for:

  • Designers/developers
  • Marketers
  • Brand Managers
  • Comms Staff
  • Content Writers
  • Website Project Managers
  • Account Managers
  • Producers
  • Business Owners/Operators


Here’s what they said...
“The course was exactly what I was hoping for. Loved all the info on the strategy briefing session. Thanks!’

‘Before the class began, I wasn’t sure if two hours was too long. But after Richie started the first slide, I didn’t want the class to stop! I love that he was so open about his work experience and I learnt a lot from his class, a lot of practical guides that I can follow.”

“Super engaging, lots of insights, great examples, great presenter”

“Brilliant workshop, highly informative. The information about what to cover off in a website strategy/discovery was gold.”


Wednesday, 4 December 6:30 – 8:30 pm AEDT
How to Run a Damn Good Website Project: Part One

The first of the two workshops focuses on strategy, planning and preparation. Here, we will tackle the following:

  • Project stages and workflow
  • Website discovery/strategy workshop
  • Audience groups and online business objectives
  • Content hierarchy, site structure and wireframes
  • Scoping and costing
  • Supplier engagement
  • Project planning and resourcing
  • Project kick off
  • Q and A Session


Wednesday, 11 December 6:30 – 8:30 pm AEDT
How to Run a Damn Good Website Project: Part Two

The second workshop is all about executing on your strategy to create and launch your website. In this session we will cover the following:

  • Project management and production
  • Timelines, milestones and presentations
  • Useful 3rd party tools and services
  • Content development and copywriting
  • UX/UI design practices and process
  • Digital development
  • CMS and content population
  • Testing and launching your site
  • Ongoing support, maintenance and digital marketing
  • Q and A session


About the Instructor

Richie Meldrum
Brand thinker, Writer, Content Creator - Head of Brand & Content, August

Hello, I am Richie.

I enjoy thinking strategically about brand and branding, creating concepts based on human insights and crafting experiences that change behaviours.

I have helped pitch, win, create and deliver award-winning work spanning brand, digital and creative content for clients including KPMG, NAB, Aus Post, Fujitsu, Museums Victoria, Christies International Real Estate and the Design Institute of Australia.

My first love was words.

Outside of work, I write on a wide range of topics spanning music, media, arts, culture and design for mUmBrella, Campaign Brief, The Vine, Broadsheet, Desktop, The List, Beat, Inpress Magazine and more.

I am a passionate supporter of grass roots design and creativity.

In 2014, I started an event series called 'A Brief Night' for design students, grads and junior designers. We have staged 7 events, placing over 300 aspiring creatives in 22 professional design practices across the state. This included the annual spin-off event 'A Big Brief Night' which runs in association with AGDA, The Design Kids and Melbourne International Design Week.

I talk a lot.

I am regular guest speaker on a wide range of topics spanning the design and digital industries including appearances and presentations for General Assembly, RMIT, AGDA, Design Institute of Australia, Billy Blue College of Design, Academy of Design, Tractor Design School and Tasmania's The Foundry.

I am an instructor at General Assembly, where I run two imaginatively titled regular workshop classes - 'How to Make Great Websites' and 'How to get a Job in the Design Industry' as well as hosting monthly panel event 'Inside the Minds of Brilliant Designers'

For the past 3 years I have been a judge and mentor for the DIA’s Graduate of the Year Award and I am the current Vice Chair of the AGDA Victorian council.


4 December
11 December
Two Sessions

GA Melbourne
12A, 45 William Street
Melbourne, Australia 3000

$120 AUD Regular Ticket

AGDA Member Discount
AGDA Members are eligible for a 50% discount. View the Member Benefits section to receive the code.


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December 4

$120 - Ticket
$60 - Member