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Keynotes – The Money Wheel®
Come along to the next breakfast keynote event, and Kathryn will show you how the best agencies increase the bottom line – make money while you have breakfast in a terrific setting, and with a maximum of 25 places you will enjoy plenty of direct Q&A time with Kathryn.
Pricing is a core strategic discipline of all businesses – invest in your management team, those who are empowered to prepare price quotes, estimates, and sales invoices for your clients.
Using the ‘show, don’t tell’ approach, Kathryn will up-skill your team to become professional sellers, who know how to commercialise the value you deliver.
Kathryn is an expert presenter and keynote speaker whose presentations are filled with memorable industry anecdotes and practical examples which will live in your team’s armory – valuable reference for years to come.
The Money Wheel® – striking the best deal for you and your client
Value is in the eye of the beholder – the Client’s eye
There is no law, nor ethical imperative, that says that you must charge two clients the exact same amount for the same services. Firstly, the services are rarely identical. Second, the value to those respective clients will always be different.
Rates can reflect different levels of skills, competency, knowledge, expertise, concept fees, margins, incentive bonuses, rewards, and other considerations.
The intention of setting a pricing policy is to clarify your business practice and assist your clients to reach a fair and equitable remuneration agreement that will form the basis of a long and mutually rewarding business partnership.
In this keynote we will consider a variety of different modes of remuneration which incorporate key qualities to simplify and clarify your remuneration policy:
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In a relaxed environment, Kathryn will expose you to new alternatives, and show you how to set and manage a best practice pricing policy, to give you the edge.
Take advantage of the special EARLY BIRD RATE of $50 until midnight Friday 27 October (Adelaide).
After the cut-off date all tickets are $75.
AGDA Members are eligible for Full tickets at $50.
To access the AGDA Member discount code, visit the Member Benefits section.
Friday 10th November
7:30am – 9am
Stamford Crystal Boardroom – 150 North Terrace
So you get the most out of this event, Kathryn has deliberately chosen to restrict numbers to a maximum of 25 for each breakfast.
Book your ticket now and don’t miss out!