AGDA is the peak national organisation representing the Australian communication design industry. With more than 3,000 members distributed throughout the creative, visual communications, applied design and technology sectors, it is dedicated to advancing the profession through an interrelated program of state, national and international activities in education, advocacy and professional development.
AGDA is a lead member of the International Council of Graphic Design Organisations, forming a global network of 187 member associations in 56 countries and consultative status with UNESCO, UNIDO, ISO and WIPO.
AGDA was founded in June 1988 by a small, dedicated group of Melbourne-based designers. Fifty designers from across Australia marched into history when they joined together on stage at the Mildura Conference to symbolise their solidarity and commitment to its formation.
In 1999, ten years on, these four founding fathers declared with some pride:
AGDA, look at it now, Australia wide, over 1,000 members, four biennial award nights, excellent support and social lubrication for designers of all ages. Who, ten years ago, envisaged that happening today! All AGDA members, please pat yourself on the back! There is still heaps to do, but shit, look how far we have come in ten years!
Birth of AGDA. A dream fulfilled. Vision + Effect – Frustration = Reality! As we move towards the age of transition, design and innovation will be the key factors to business
Realising our individual and collective potential is the continued challenge. AGDA is a conduit for achieving excellence in professional practice.
What can be perceived can be realised. What can be conceived can be created. Success is often a function of how you see yourself. AGDA has not only improved our credibility and professionalism in the marketplace – it has raised our self esteem.