Seoul Design Survey Report Published

8th February, 2010

Since the launch of the World Design Survey^TM pilot project led by Icograda on behalf of the International Design Alliance (IDA), member organisations and pilot project participants have invested a considerable amount of time, resources and effort to establish and maintain an international framework measuring the contribution of the design economy and the level of strategic engagement by government in using design as a socio-economic and cultural developmental enabler.

Taking such initiative into consideration, and as a key participating city in the World Design Survey pilot project, Seoul has developed a research framework to measure each sector related to the design capacity of the city.

The objective of the Seoul Design Survey was to research and develop a framework that will facilitate the understanding of the city's design status and capacity, both objectively and comprehensively. To achieve this, Seoul's unique analysis model was developed to measure the various status and conditions of the city's design sector and based on such model, data pertaining to the level and status of Seoul's design industry, culture, education, and policy was researched and analysed in a realistic and objective manner.

Looking ahead to the development of the World Design Survey, the Seoul Design Survey methodology has been proposed as a framework for comprehensive and individual factor analysis at a national and city level. Accordingly, the framework can be localised to examine the cultural differences, size, effects and characteristics of the design sector for diverse regions through the comparison of nations and cities within an international perspective.

In the next phase of the World Design Survey, the framework will be evaluated through an Asian Design Survey and the inaugural World Design Survey as part of Seoul's 2010 World Design Capital^TM activities.

www.icograda.org

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PDF document, 1651.65KB, 9 Feb 2010