State of Design - 15-25 July, 2009 - Melbourne

6th April, 2009

From 15-25 July, the State of Design Festival showcases Victoria's best designers and creative teams, and businesses using innovative design. Learn how design can lead business, industry and society towards a better future.

The Festival holds four major programs in metropolitan Melbourne and regional Victoria, focused around the 2009 theme ‘Sampling the Future': Design Capital business program, Design For Everyone public and cultural program, Design:Made:Trade industry program, and the biennial Premier's Design Awards (next held in 2010).

State of Design Festival is an initiative of the Victorian State Government in Australia and is the public face of the Design Victoria Strategy.

Established in 2004, the Festival has had three editions-2004, 2006 and 2008. Starting in 2009, the Festival is now an annual event.

State of Design Festival increases the awareness of the value of design and showcases how design generates innovati on, promotes sustainability and adds value to business and society. Festival programs demonstrate and broadly communicate how the Victorian and Australian design profession can improve living conditions, create sustainable development opportunities, and generate new and innovative products and services; in turn, providing economic benefit for the state of Victoria.

The Festival seeks to articulate how design holds the potential to lead the parallel trajectories of business, industry and society towards a common future. By communicating to Australian and international audiences, the Festival promotes a deeper understanding of design capability and value.

More than 100,000 people are expected to experience one or more of the 75 events across the Festival's four main programs.

For more information, visit:

www.stateofdesign.com.au