![[Logo: AGDA]](/img/common/agda.png)
Own a Colour, Save a Life
1st October, 2011
Dulux has launched a website initiative with Unicef in which users are asked to buy one of the 16.7 million colours that a smartphone screen can display in order to help the charity
Through the website ownacolour.com, the public, for a donation of at least £1, can put their name to their favourite colour and see themselves featured up alongside famous donors.
Roger Moore explains all here:
Source: Creative Review