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A great article on the Communication Arts site. Clement Mok presents the arguments for the need for designers and the design community to "professionalize the profession." It includes as a suggested response to the common question faced by designers, "so what do you do?" an excellent description of the process.
Highly recommended by Paul Sadgrove, "I believe there are many truths in the following article that need to be shared with AGDA community"
Read, ponder and act!
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The views expressed this article are not necessarily those of AGDA. Please note that the information in this article is the opinion of the author only. I can therefore accept no responsibility for actions taken on the basis of this information. Copyright Andrew Lam-Po-Tang (andrew@lam-po-tang com), 1998-2008. Permission is granted to freely copy this document in electronic form, or to print, for personal use. Reprinting for non-personal use will require the express permission of the author (which I will generally be very happy to give).
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